Don’t let negative reviews ruin your brand

Don’t let negative reviews ruin your brand

Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand’s online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here’s the best strategy.

How consumer habits changed the web

How consumer habits changed the web

The average web user’s attention span gets shorter every day. People don’t want to spend hours sifting through a website to find the information they need; they want it as soon as the page loads. To keep up with the times businesses have drastically changed how they develop their websites.

How WP security updates impact your site

How WP security updates impact your site

WordPress (WP) websites require routine updates to keep up with user demands. Some of WP’s most critical updates are security patches, which protect sites from various cyberattacks. But why does your website sometimes act up when you finish running an update, and how can you prevent it?
Be cautious with updates
In 2017, WP issued 21 updates and 33% of these focused on security.

Google My Business now accepts appointments

Google My Business now accepts appointments

There are countless platforms that showcase, review and link to small businesses, but few have as much impact as Google does. Although business owners can’t choose where their site ranks in the search results, they can edit information that is displayed and insert some flashy new features.

SEO considerations for your sites’ images

SEO considerations for your sites’ images

When working with web platforms like WordPress, there are three letters that induce anxiety in any business owner: SEO (search engine optimization). It’s one of the most confusing aspects of running a modern business, and web apps that rate your SEO with no more than a red or green light don’t make it any easier.

Ugly websites cost your business big time

Ugly websites cost your business big time

Good things come to those who wait, and this is especially true for small- and medium-sized businesses that plan on creating an eCommerce website. According to Vistaprint’s study on 1,800 consumers, 42 percent of respondents are “very unlikely” to buy from unprofessional or ugly websites.

An essential checklist for WordPress users

An essential checklist for WordPress users

Wake up. Take a shower. Get dressed. These are just some of the numerous tasks we do every single day. They may not be fun, but they are essential to our daily routine. Managing a website is very much the same. By going through the necessary steps, you can ensure the speed and security of your website.

What you need to know about Cloudbleed

What you need to know about Cloudbleed

Internet security company Cloudflare revealed a major flaw in their system. The so-called ‘Cloudbleed’ vulnerability leaked customer information from thousands of websites, according to Cloudflare researchers. Fortunately, there have been no signs of exploitation, but that doesn’t mean you should be complacent.

Customizing search results for your brand

Customizing search results for your brand

For businesses of any size, getting on the first page of Google search results is important to drive traffic to the website. Although most search engine optimizers will focus more on getting organic results, the limitation of this approach is that it only reaches users looking for a particular service and not your specific brand.